Making the Most of Membership Month

August is Membership and New Club Development Month. We are celebrating strong membership growth of nearly 25,000 members over the 2014-15 year. The hard work and support of our members has produced incredible results over the past year, most significantly with the recent polio eradication milestone on the African continent, which marked one year without a case of polio caused by the wild poliovirus. With your important efforts as Regional Leaders, we can continue attracting new members, engaging current members, and changing the world. Here are a few ways you can help:

  • 11828671_10154136027344552_1519046550404063775_nRotary’s social media channels, The Rotarian magazine, and Rotary.org are showcasing Membership Month promotions and activities all month long. We encourage you to share these features with your club and district leaders.
  • Remember to visit My Rotary or the Rotary Shop to find publications and resources to help you attract new members and engage your current members. Copies of many of these publications are also available through your Rotary workgroups.
  • Tell our colleagues in Membership Development why you joined Rotary—and why you continue to stay involved—on Facebook or at membership.minute@rotary.org. Sharing the positive experiences you have had as a Rotarian is an effective way to interest a potential new member!
  • Finally, take a moment to read a blog post by Zone 24 West E/MGA Chris Offer about why he stayed in Rotary.

What strategies for attraction and engagement are you using during Membership Month? Share them with us in the comments below!

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